About Us

From the vine to your door! At The Vine Club, we pride ourselves on offering premium wine to our secret members society, at massively discounted rates, delivered straight to your door. Unlike any other online liquor emporium, only registered secret society Vine Club members can view our weekly wine deals (sold by the case only) and enter our website. Our NEW discounted wine deals are released weekly on a Wednesday, expire on a Sunday evening at 12:00, and then get dispatched from our warehouse the following Wednesday.

Founded in the height of the Covid-19 pandemic, two entrepreneurs and long-time business partners decided to take the market on and offer South Africa’s consumers their favourite wines at a fraction of the cost! The devastating impact the alcohol prohibition had on the South African wine farms was the trigger behind The Vine Club. With years of knowledge in the industry, a flair for marketing and entrepreneurship, The Vine Club began!

The Vine Club is based in Cape Town, with a small team of friendly and highly knowledgeable wine enthusiasts! Our focus at The Vine Club is to offer the South African market quality wines at a fraction of the cost. We center our selling around unlabelled wines, outdated vintages, wines that are not suitable for SA's instore retailers and liquor outlets and wines that have been cancelled for the export market – this is how we are able to get such quality wines at such great prices!

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